Why gaja
AI knows everything except your company
Models will keep getting better at finding your data. What you mean by a good account and what your last deals taught you still need to be written down, and kept current.
- 01 · Decision
Your definitions
Your team decided what a qualified deal is, and the same CRM data supports several other answers.
Lives in
- 02 · Target
Your quota and metrics
Without this quarter’s target a model can report what closed, and can’t tell if you are on track.
Lives in - 03 · Outcome
Why deals were won or lost
The CRM keeps a reason picked from a dropdown, and what happened is in the calls and the emails.
Lives in
- 04 · Rule
Which version is current
When the deck and the approved deals disagree, a model spots the gap and your team picks the rule.
Lives in
Context graph
Give AI the whole history of each customer
gaja resolves the same company across all your tools into one identity, for an account-centric view of every customer.
- 2025-03-04FirefliesThe CFO: “Come back after the round.”feedback
- 2025-03-12HubSpotClosed lost: budget frozen.outcome
- 2025-11-20
LinkedInMaya Collins joins as VP Sales.signal - 2025-12-02LinkedInTheir CMO comments on our post.outcome
- 2026-01-15
ApolloEllery Foods raises a Series B.signal - 2026-01-28WebsiteTheir team downloads the free guide.outcome
- 2026-02-03SlackManager: “Reopen it, lead with ROI.”decision
- 2026-02-24GmailProposal sent, built on the ROI case.action
Self-improving loop
Every outcome, traced back to the action behind it
Every result goes back into gaja, so the knowledge your agents run on gets better each time they work.
Check what is in gaja
1Every fact, skill and memory, checked against its source.
- Knowledge that went stale or lost its source
- Skills that nobody on the team runs any more
- Actions that reached an outcome, and by whom
Turn experience into insights
2Calls, replies, won and lost deals, across every account.
- Deals stalled, ghosted, churned or expanded
- What keeps returning, with the source behind it
- What each insight should change in gaja
Find skills to optimize
3Which skills are run, by whom, how often and how well.
- Where people reject the output and rewrite it
- The steps that slow people down, and the fix
- A new skill for what sellers do by hand
Find knowledge to update
4Where knowledge disagrees with itself or with the deals.
- Two parts of the brain that say different things
- Deals that went against what the method says
- Spikes in outcomes that deserve a closer look
You decide
Your Brain Manager, or ours, reviews every proposal.
- Approve or reject, with the evidence beside it
- Nothing changes in the brain before a yes
- Every seller, LLM and agent gets it next run
Approved knowledge stays under test: every new outcome confirms it or sends it back to the first job.
Start now
Two ways to put gaja to work from day one
Deploy a ready skill that already knows your accounts and your method, or build your own through MCP and share it with your team.
Start from a ready-to-deploy skill
Skills grounded in your knowledge, so they work with your accounts and your method from day zero.
/icp-builder
Your ICP, rebuilt from the deals you won.
/account-tiering
Every account tiered by fit and engagement.
/signal-scan
Buying signals across your accounts, ranked.
/icp-builder
Your ICP, rebuilt from the deals you won.
/account-tiering
Every account tiered by fit and engagement.
/signal-scan
Buying signals across your accounts, ranked.
/icp-builder
Your ICP, rebuilt from the deals you won.
/account-tiering
Every account tiered by fit and engagement.
/signal-scan
Buying signals across your accounts, ranked.
/icp-builder
Your ICP, rebuilt from the deals you won.
/account-tiering
Every account tiered by fit and engagement.
/signal-scan
Buying signals across your accounts, ranked.
- /icp-builder: Your ICP, rebuilt from the deals you won.
- /account-tiering: Every account tiered by fit and engagement.
- /signal-scan: Buying signals across your accounts, ranked.
Build and share your own custom skill
Connect any LLM, build a skill around how your team works, and share it with everyone the same day.
Put your company’s knowledge to work
We’re working with a small group of B2B sales teams to connect their tools and put their working methods into gaja.